Having multiple revenue channels can certainly help your bottom line. I am currently a publisher for both Google Adsense and Kontera. There are some differences between the two and I will provide a side by side comparison between both. Keep in mind that Google Adsense is a much larger network than Kontera and Google also provides ads from external ad networks.

Kontera and Google both provide a way for publishers to advertise as well.

Kontera versus Google Adsense

The only feature I would like from Kontera is a report that shows earnings since last payment. The live reporting is not that important as it could have an impact on network performance which could also cause a web site to take longer to load a page.

Monthly payout averages (Last 3 months)

  • Kontera: $155.40
  • Adsense: $506.43

Google Adsense average payout per month exceeds Kontera by more than 200%. Kontera in my opinion is still a service I would recommend for publishers looking for additional revenue.

The most important thing to remember is that traffic generates revenue. You need to drive traffic to your web site in hopes that visitors will click on an ad they find interesting.

Note: Never solicit people to click on ads, this violates the terms of use for both Google Adsense and Kontera. If you are caught doing this, your account will be suspended.

Good luck!